Face serums are the key to targeting your biggest skin concerns, whether you want to smooth fine lines, up dry skin or soothe acne. These supercharged serums deliver concentrated doses of highly effective ingredients, while feeling beautifully weightless on your skin.
Face serums are the key to targeting your biggest skin concerns, whether you want to smooth fine lines, up dry skin or soothe acne. These supercharged serums deliver concentrated doses of highly effective ingredients, while feeling beautifully weightless on your skin.
Serums are supercharged formulas that target your unique skincare needs, so when you want to achieve quick, visible results, a face serum is an essential step. Shiseido’s collection features potent products for every skin concern and type, whether you’re looking to brighten hyperpigmentation, smooth wrinkles or elevate protection with a dose of antioxidants.
Ultimune Power Infusing Serum is our #1 anti-ageing serum that’s now more concentrated than ever before, harnessing world-first technology that helps to slow down 7 signs of ageing*. Get freedom from age and reveal younger-looking skin in 1 week** by applying it day and night, after cleansing and before your favourite face cream.
Or, if you’re looking for glow-boosting care that tightens while targeting dark spots, apply Vital Perfection LiftDefine Radiance Serum, with Shiseido’s exclusive 4MSK ingredient to brighten skin in 1 week***. Meanwhile, Benefiance Wrinkle Smoothing Serum is your plumping, quenching, line-defying formula, with three types of algae that deeply nourish mature skin types and boost the effects of your whole Benefiance routine.
For the most advanced, luxurious care, discover the premium Future Solution LX Legendary Enmei Ultimate Luminance Serum, an elixir that improves skin’s quality layer by layer to help your complexion radiate health from within. The surface of your skin will appear smoother and more luminous, giving you that glass skin finish with the power of the Japanese Enmei Herb.
* Radiance, roughness, fine lines, skin tone evenness, face wrinkles, firmness, elasticity. Clinical test on 32 volunteers.
** Consumer test on 107 volunteers.
*** Clinical test on 38 women.
