COOKIES POLICY

 

This Cookie Policy applies to the https://www.shiseido.co.uk/gb/en/ website and application (“Sites”) which are operated by or on behalf of Shiseido UK Ltd. (10th Floor, The Adelphi 1-11 John Adam Street, London WC2N 6HT). It sets out our use of cookies and other similar technologies on our Site. It should be read in conjunction with our Privacy Policy.

The use of cookies is standard on the Internet. Although most Web browsers automatically accept cookies, the decision of whether to accept or not is yours. You have the choice to accept or decline cookies by way of consent. You may adjust your browser settings to prevent the reception of cookies, or to provide notification whenever a cookie is sent to you.

By using our Sites, you are consenting to our use of cookies in accordance with this Cookie Policy. If you do not agree to our use of cookies in this way, you should refuse the use of cookies by selecting the appropriate settings on your browser or not use our Sites. The most common browser settings in this respect will be explained below. However, please note that if you do select such setting, you may not be able to access the full functionality of our website.

What are cookies?

Cookies are small files or pieces of information stored on your computer (or other Internet enabled devices, such as a smartphone or tablet) when you visit one of our Sites. A cookie will usually contain the name of the website from which the cookie has come from, the "lifetime" of the cookie (i.e. how long it will remain on your device), and a value, which is usually a randomly generated unique number.

What are cookies used for?

We use cookies to improve your browsing experience, make our Sites easier to use and to better tailor the Sites and our products to your interests and needs. Cookies may also be used to help speed up your future activities and experience on our Sites. For example, they are used to remember your preferences (language, country, etc.) while browsing and on future visits. We also use cookies to compile anonymous, aggregated statistics that allow us to understand how people use our Sites and to help us improve their structure and content. This information does not reveal your identity "in the real world. On occasions, if we have obtained your informed consent in advance, we may use Cookies, tags or other similar devices to obtain information that enables us to show you, either from our own website or from third-party websites or any other means, advertising based on the analysis of your browsing habits.

What are Cookies NOT used for on this website?

We do not store sensitive personal information, such as your address, your password, your credit or debit card data, etc., in the Cookies we use.

Who uses the information stored in Cookies?

The information stored in the Cookies from our website is used exclusively by us, except for those identified below as "third-party cookies", which are used and managed by external entities to provide services requested by us to improve our services and the experience of the user when browsing our website. The main services for which these "third-party cookies" are used are to obtain access statistics and to guarantee the payment transactions that are carried out.

Do we put cookies on third-party support?

We may put our Cookies on websites of our partners broadcasting advertisements for our brands and/or products. These Cookies are mainly used to present you appropriate content, corresponding to your interests, and to evaluate the consultation of our content (including advertising).

What types of cookies do we use?

Our Site uses cookies and/or other similar technologies such as device-IDs, pixel tags or web beacons to collect and store certain information. These typically involve pieces of information or code that a website transfers to or accesses from your computer hard drive or mobile device to store and sometimes track information about you. Cookies and similar technologies enable you to be remembered when using that computer or device to interact with websites and online services and can be used to manage a range of features and content as well as storing searches and presenting personalized content.

We use the following types of cookies:

 • Strictly necessary cookies. These are cookies that are required for the operation of our Site and under our terms with you. They include, for example, cookies that enable you to log into secure areas of our Site and use a shopping cart.

 • Analytical/performance cookies. They allow us to recognize and count the number of visitors and to see how visitors move around our Site when they are using it. This helps us for our legitimate interests of improving the way our Site works, for example, by ensuring that users are finding what they are looking for easily.

 • Functionality cookies. These are used to recognize you when you return to our Site. This enables us, subject to your choices and preferences, to personalize our content, greet you by name and remember your preferences (for example, your choice of language or region).

 • Targeting/Advertising cookies. These cookies record your visit to our Site, the pages you have visited and the links you have followed. We will use this information subject to your choices and preferences to make our Site and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

Social media, analytics and advertising partner cookies

 • Facebook Connect: We may allow you to sign up and log in using your Facebook account. If you sign up using Facebook Connect, Facebook will ask your permission to share certain information from your Facebook account with us. This may include your first name, last name, email address in order for us to verify your identity and gender, general location, a link to your Facebook profile, your time zone, birthday, profile picture, your "likes" and your list of friends. This information is collected by Facebook and is provided to us under the terms of Facebook’s privacy policy which you can find here: https://www.facebook.com/policy.php . You can control the information that we receive from Facebook using the privacy settings in your Facebook account.

 • Facebook Custom Audience: This service from Facebook enables us to display personalized ads to persons on our email lists when they visit Facebook.com. We provide your information such as your email address and phone number in a "hashed" form (so no human can see it) to Facebook to enable Facebook to determine if you are a registered account holder with Facebook. You can find Facebook’s privacy policy here: https://www.facebook.com/policy.php

 • Google Tag Manager: Our Site also uses Google Tag Manager. This service allows website tags to be managed via an interface. Tags are small elements of code that are used, for example, to measure traffic and visitor behavior, to understand the effect of online advertising and social channels, to set up remarketing and orientation towards target groups, and to test and optimize websites. Google Tag Manager only implements tags. This means that no cookies are used and, as a result, no personal data is recorded. We list it here for completeness and to be transparent about the tools we use. If deactivation has been performed at a domain or cookie level, this remains in place for all tracking tags if these are implemented with Google Tag Manager.

 • Google Analytics: Our Site uses Google Analytics, a web analytics service. Google Analytics uses cookies to help the Site analyze how visitors use the Site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by a Google server in the United States. Google uses this information for the purpose of evaluating your use of the Site, compiling reports on website activity for website operators and providing website operators with other services relating to website activity and internet usage. You can prevent the storage of data relating to your use of the website and created via the cookie (including your IP address) by Google as well as the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

 • DoubleClick: Google's Doubleclick re-targeting cookie lets us serve personalized adverts to you when you're browsing other websites and social media platforms. You can control advert personalization on Google and partner websites here: https://policies.google.com/technologies/ads?hl=en-GB&gl=uk.

 • Bazaarvoice: We work with Bazaarvoice to enable customers to review our products. Bazaarvoice uses cookies to collect information from consumers which it uses to observe user behaviour across multiple websites: please see the Bazaarvoice privacy policy here - https://www.bazaarvoice.com/legal/privacy-policy/ -for more information on Bazaarvoice cookies.

 • Coremetrics: Coremetrics serve a cookie onto your browser to help us with "analytics" – which is the way website operators try to understand how different categories of user use the Site, so we can make it easier and quicker for our users to find what they want and generally to improve the online experience. If you have created an account on our Site or and if you are logged on in this profile, a unique number identifying this profile is also being sent to Coremetrics in order to be able to match the web analytics data to this profile.

How to manage your Cookies preferences in your Internet Browser?

The settings from the Internet browsers are usually programmed by default to accept Cookies, but you can easily adjust it by changing the settings of your browser. However, if you choose to disable the Cookies on your browser, you might not be able to benefit from all the functionalities offered by our Sites.

For more information on how to customize your cookies options in your browser settings, please consult the following links:

For Internet Explorer™: https://windows.microsoft.com/en-us/windows7/how-to-manage-cookies-in-internet-explorer-9;
For Safari™: https://support.apple.com/kb/HT1677?viewlocale=en_US;
For Chrome™: https://support.google.com/chrome/answer/95647?hl=en;
For Firefox™: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences;
For Opera™: https://help.opera.com/Windows/10.20/en/cookies.html.

For more information about other commonly used browsers, please refer to https://www.allaboutcookies.org/manage-cookies/.

Please be aware that if Cookies are disabled, not all features (e.g. online ordering) of the Site may operate as intended.

Functional cookies:

 

Cookie	Lifespan	Description
dwanonymous_*	180 days	Random ID used to identify an unregistered shopper or a shopper who has not yet logged in independent of the session. For example, this is used to track basket and order activity and for analytics. It is not used for any activity that occurs after the shopper registers an account. The * in the cookie name is a value unique to the site.
Dw sid	Current session	Identifies the current browsing session.
Sid	Current session	Identifies the current browsing session. The Salesforce Reference Architecture (SFRA) uses this to determine whether to display the cookie hint content asset. Only used by SFRA and by customizations.
dwsecuretoken_*	Current session	Used with dw sid  to secure the session through HTTPS. The * in the cookie name is a value unique to the site.
dwcustomer_*	180 days	Identifies a registered shopper. Used only when the shopper selects Remember Me. (This is an optional website feature.) The * in the cookie name is a value unique to the site.
dw_dnt*	Current session	Controls client- sid e JavaScript for Commerce Cloud tracking features (Analytics, Einstein, and ActiveData). Commerce Cloud sets it with each page response, based on the value of the corresponding session attribute  TrackingAllowed . The value of this cookie always matches that of the Einstein __cq_dnt cookie.
dwac_*	Current session	Stores the following data for analytics purposes: Session ID, report suite name, shopper’s customer ID, source code group ID (encoded), currency mnemonic, and time zone. The * in the cookie name is a value unique to the site.
dwpersonalization_*	180 days	Tracks participation in A/B test groups for analytics purposes. If the shopper participated in a test, then the value is cleared when the shopper logs out. The * in the cookie name is a value unique to the site.
dwsourcecode_*	Varies from 0-999 days	Stores the source code for campaign and affiliate tracking. You set the lifespan of this cookie for each source code in Business Manager. The * in the cookie name
dw_cookies_accepted	Varies from 0-999 days	When the merchant has enabled the cookie hint notice, it records that the shopper has acknowledged that cookies are being used. For more information, see SiteGenesis Standards Compliance.

 

The following cookies have been added to support SHISEIDO customisations

Cookie	Lifespan	Description
shiseido_global_<country-code>-shouldDisplayNewsletterr	2 years	Used in newsletter popup functionality
shiseido_global_<country-code>-hasViewedNewsletter	2 years	Used in newsletter popup functionality
shiseido_global_<country-code>-pageViewCount	2 years	Used in newsletter popup functionality
shiseido_global_<country-code>-preferredLocale	2 years	Used in language popup functionality
shiseido_global_<country-code>-preferredSite	2 years	Used in site popup functionality

 

Cookies relating to quotient for product recommendations. Einstein tool.

Cookie	Lifespan	Description
cqcid	Current session	Hashed ID for an unregistered shopper.
cquid	Current session	Hashed ID for a known shopper.
__cq_uuid	13 months	This cookie stores a random unique user identifier.
__cqact	Current session	Holds the queue of browser activities until they are sent.
__cqviews	Current session	Contains the most recently viewed recommendations
__cqsviews	Current session	Contains the products in the most recent search results
__cqcviews	Current session	Contains the products in the most recently viewed category page.
__cq_anchor	Current session	Contains the anchor products for recommendations on a page.
__cq_bc	30 days	Contains activity history, such as the last 10 products viewed by the shopper.
__cq_seg	30 days	Contains inferred shopping propensity attributes and other segment attributes used in predictive sort. (First-party version)
__cq_dnt	10 years	Indicates that the browser has opted out of tracking for this site.
cq	Current session	Tests whether sessionStorage is available.
cq.anchor	Current session	Contains anchor product IDs.
cq.viewReco	Current session	Contains the most recently viewed recommendations.
cq.viewSearch	Current session	Contains products from the most recent search results.
cq.viewCategory	Current session	Contains products from the most recently viewed category page.
__cq_seg	30 days	Contains inferred shopping propensity attributes.

Finally third party and analytics cookies

Cookie	Lifespan	Description
_55	2 years	Tracking cookie used to identify the user to GTM.
BVBRANDID	20 years	Bazaarvoice is the company we use to collect and publish customer feedback. BVBRANDID is a persistent cookie that allows Bazaarvoice to track website analytics data such as how often you visit the site and allocate it to the same website visitor.
BVBRANDSID	20 years	This cookie allows internal Bazaarvoice web analytics to be correlated to the same user browsing session for interactions within a particular client domain.
BVImplmain_site	20 years	Bazaarvoice is the company we use to collect and publish customer feedback. BVBRANDID is a persistent cookie that allows Bazaarvoice to track website analytics data such as how often you visit the site and allocate it to the same website visitor.
_cfduid	5 years	Cloudflare cookie is used to identify individual clients behind a shared IP address and apply security settings on a per-client basis
_ga	2 years	Google analytics, track customer events.
_gid	2 years	Google analytics, track customer events.
__gashiseido	2 years	Google analytics, track customer events.
__gashiseido_gid	24 hours	Google analytics, track customer events.
navdata	20 min	Used for Google tagging
_gac_<property-id>	90 days	Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out.
_utma	2 years	This cookie is typically written to the browser upon the first visit.
_utmb	30 mins	Used to establish and continue a user session.
_utmz	6 months	Stores the type of referral used by the visitor to reach the site